| . |
 |
 |
 |
 |
 |
 |
 |
| Monday to Saturday 8 am to 7 pm Sunday 10 am to 3 pm (406) 462-5444 winifredgrocery @yahoo.com |
Anonymous Community Feedback Survey
Spring of 2011
In order to give us the very best information possible to improve Winifred Grocery, please
answer each question as honestly and as bluntly and as directly as possible. Don't worry about being
nice or hurting our feelings … we truly value your opinions, especially those opinions that suggest that
we need to make changes to win your business. Thank you!
Please fill this out anonymously and return it to us in the enclosed self-addressed stamped envelope.
Don't worry about putting a return address on it -- we want you to have the freedom to be as brutally
honest as possible.
1. Approximately how much do you spend on groceries each month?
a. $99 or less
b. $100 to $200
c. $201 to $400
d. More than $400
2. Roughly what percentage of your grocery shopping do you currently do at Winifred
Grocery?
a. None
b. 1% to 33%
c. 34% to 67%
d. 68% to 100%
3. To the extent you shop elsewhere for your grocery needs, what factors drive those decisions (price,
location, etc.)?
4. What changes would you like to see in our deli/bakery operations (new items, etc.)?
5. What changes would you like to see in our coffee service?
6. If we switched our coffee from our current brand (Vittoria) to Starbucks, how would this impact
you?
a. It would not impact me.
b. It would make me buy slightly more coffee at Winifred Grocery.
c. It would make me buy a lot more coffee at Winifred Grocery.
d. It would make me buy less coffee at Winifred Grocery.
7. How much do you spend on bulk beer (6 packs, 12 packs and cases) purchases each month, on
average?
a. None
b. $1 to $30
c. $31 to $60
d. More than $60
8. What percentage of your current bulk beer purchases are made at one of the Winifred
bars?
a. None
b. 1% to 33%
c. 34% to 66%
d. 67% to 100%
9. If an arrangement could be worked out between the bars and Winifred Grocery where Winifred
Grocery started selling beer, but made sure that it didn't take away from the profits of the bars, how much
of your beer purchases do you think you would make at Winifred Grocery?
a. None
b. 1% to 33%
c. 34% to 66%
d. 67% to 100%
10. As the topic of beer sales is one that seems to hold a lot of strong opinions, please let us know your
thoughts on the issue here.
11. Do you think Winifred Grocery should expand its meat selection? If so, what cuts and varieties of
meat would you like to see added to our inventory?
12. What grocery products (or varieties of foods) would you like to have available at Winifred Grocery
that we don't currently carry?
13. Are there any services or non-grocery items that you think that Winifred needs that we should
consider adding to what we do at Winifred Grocery?
14. To the extent that you do grocery shopping elsewhere, what improvements would it take from
Winifred Grocery to earn your grocery shopping business?
15. If we carried Wilcoxsin's ice cream snacks in the place of our current selections, how would it impact
you?
a. I'd buy a lot more ice cream products at Winifred Grocery.
b. I'd buy slightly more ice cream products at Winifred Grocery.
c. I'd buy about the same amount of ice cream products at Winifred Grocery.
d. I'd buy less ice cream products at Winifred Grocery.
16. Please let us know any other suggestions/comments you have that can help us make Winifred
Grocery a better shopping resource for the Winifred community.
Thank you for completing our survey! We truly appreciate your feedback and insights!
Spring of 2011
In order to give us the very best information possible to improve Winifred Grocery, please
answer each question as honestly and as bluntly and as directly as possible. Don't worry about being
nice or hurting our feelings … we truly value your opinions, especially those opinions that suggest that
we need to make changes to win your business. Thank you!
Please fill this out anonymously and return it to us in the enclosed self-addressed stamped envelope.
Don't worry about putting a return address on it -- we want you to have the freedom to be as brutally
honest as possible.
1. Approximately how much do you spend on groceries each month?
a. $99 or less
b. $100 to $200
c. $201 to $400
d. More than $400
2. Roughly what percentage of your grocery shopping do you currently do at Winifred
Grocery?
a. None
b. 1% to 33%
c. 34% to 67%
d. 68% to 100%
3. To the extent you shop elsewhere for your grocery needs, what factors drive those decisions (price,
location, etc.)?
4. What changes would you like to see in our deli/bakery operations (new items, etc.)?
5. What changes would you like to see in our coffee service?
6. If we switched our coffee from our current brand (Vittoria) to Starbucks, how would this impact
you?
a. It would not impact me.
b. It would make me buy slightly more coffee at Winifred Grocery.
c. It would make me buy a lot more coffee at Winifred Grocery.
d. It would make me buy less coffee at Winifred Grocery.
7. How much do you spend on bulk beer (6 packs, 12 packs and cases) purchases each month, on
average?
a. None
b. $1 to $30
c. $31 to $60
d. More than $60
8. What percentage of your current bulk beer purchases are made at one of the Winifred
bars?
a. None
b. 1% to 33%
c. 34% to 66%
d. 67% to 100%
9. If an arrangement could be worked out between the bars and Winifred Grocery where Winifred
Grocery started selling beer, but made sure that it didn't take away from the profits of the bars, how much
of your beer purchases do you think you would make at Winifred Grocery?
a. None
b. 1% to 33%
c. 34% to 66%
d. 67% to 100%
10. As the topic of beer sales is one that seems to hold a lot of strong opinions, please let us know your
thoughts on the issue here.
11. Do you think Winifred Grocery should expand its meat selection? If so, what cuts and varieties of
meat would you like to see added to our inventory?
12. What grocery products (or varieties of foods) would you like to have available at Winifred Grocery
that we don't currently carry?
13. Are there any services or non-grocery items that you think that Winifred needs that we should
consider adding to what we do at Winifred Grocery?
14. To the extent that you do grocery shopping elsewhere, what improvements would it take from
Winifred Grocery to earn your grocery shopping business?
15. If we carried Wilcoxsin's ice cream snacks in the place of our current selections, how would it impact
you?
a. I'd buy a lot more ice cream products at Winifred Grocery.
b. I'd buy slightly more ice cream products at Winifred Grocery.
c. I'd buy about the same amount of ice cream products at Winifred Grocery.
d. I'd buy less ice cream products at Winifred Grocery.
16. Please let us know any other suggestions/comments you have that can help us make Winifred
Grocery a better shopping resource for the Winifred community.
Thank you for completing our survey! We truly appreciate your feedback and insights!